Abby Greensfelder on her five steps of development

For every great idea that turns into a series, there are many more that don’t. But that doesn’t make the process of generating and developing those ideas any less vital for producers and programmers. Here, Abby Greensfelder (pictured), co-founder of Bethesda-based Half Yard Productions, reveals the five steps that form her development process, and that have led her and Half Yard to several hit series over the years.

In the entertainment world, we are constantly on the look-out for the next big hit or the creative take on a tried-and-true topic.

New Season airs Saturday January 5th 8/7c on TLC

Sneak Peak of Say Yes to the Nest on HGTV January 5th at 70/9c


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